Chloe: 二月 2011

The History of Chloe

1952

Chloé is founded by Gaby Aghion, an Egyptian-born Parisienne who decides to create soft, feminine, and bohemian garments that reject the stiff formality of 50’s fashion. The line is called “luxury prêt-à-porter” beautifully made clothes available off the rack, unique for the time. The name “Chloe” is chosen to reflect the new mood of Paris : youthful and modern in design and slightly audacious in spirit.

Gaby Aghion

1956
Aghion and her business parter, Jacques Lenoir, debut their first collection for chloe at he cafe de Flore in Paris. They call it the antidote to the stuffy couture of the fifties.

1970s
After becoming the house’s Creative Director in 1966, Karl Lagerfeld creates some of the most iconic Chloe pieces, including his 1972 black-and-white graphic-print “Deco” collection. Brigitte Bardot and Grace Kelly are among those who breeze into the Parisian boutique in search of its romanticized womenswear.

Karl Lagerfeld

Dress, Evening, 1980

Dress, Evening, 1979-1980

1982 Keyboard belt by Karl Largerfeld for chloe

Pattern lame turnout by Lagerfeld for chloe, 1982

Paloma Picasso wearing a Lagerfeld design for chloe
Bejewelled guitar and vioin dresses by Lagerfeld for chloe, 1984

Bejewelled guitar and vioin dresses by Lagerfeld for chloe, 1984

Spring 1995 Fashion Show

1997
Stella McCartney, 25, is picked to reinvent Chloe. Young, trendy women are taken by Stella’s pretty and feminine designs with a more tailored, structured finish, propelling the house to a new level of success.

Stella McCartney

2001
Stella leaves Chloe to launch her own line in partnership with the Gucci Group. The role of Creative Director is handed to Phoebe Philo, the supremely talented British designer who instills the line with her distinctive flair for fluid lines and exquisite, sheer confections in chiffon. Philo leaves in 2005 to be a full-time mother to her new baby.\

Chloe Spring/Summer 2001: the great print with horses

2002: chloe launches a line of bags, small leather goods and shoes. The Paddington bag will become the first of the 'it bags'.

2002: paddington bags

2002 collections

Fall 2005

2006
Chloe names 34-year-old Swede, Paulo Melim Andersson, as its new chief designer. Previously at Marni, Andersson reworks Chloe’s vintage-esque aesthetic with a punch of attitude and cleaner lines.

Paulo Melim Andersson

2006 Spring

2006 Fall RTW

2007
In Andersson’s first collection for 2008, long, sleeveless blazers; knits; and leggings were layered with sheer textures to create a romantic and modest style for spring. The designer continues Chloe’s penchant for cool, quirky, and feminine pieces that are cutting-edge and timeless all at once.

Spring 2007

Fall 2007

Spring 2008

Fall 2008

2009. MacGibbon introduces her first collection in March at the Spring-Summer 2009 runway. She cited the fashion illustrations of Antonio Lopez as an inspiration.

Spring 2009